Purpose-built for the moving industry
The Best CRM for Moving Companies in 2026
Reelow is purpose-built for movers — with inventory-based estimates, job scheduling, crew management, online payments, and automated SMS. Not a generic CRM patched together.
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30-day free trial · Cancel anytime · Full access from day one
- 30 days — Free trial, cancel anytime
- $0 — Setup cost, zero onboarding fees
- 15 min — To get fully set up vs. days elsewhere
- 100% — Moving industry focused
Why Moving Companies Need Purpose-Built Software
Generic tools weren't designed for the moving industry. Here's what happens without the right CRM.
- Leads fall through the cracks. Without a centralized system, hot leads get lost in voicemails, email threads, and sticky notes. Every missed lead is revenue walking out the door.
- Manual estimates take too long. Spreadsheet-based pricing is slow, inconsistent, and unprofessional. Customers expect fast, branded estimates they can sign and pay online.
- Scheduling becomes chaotic. Double-bookings, crew conflicts, and no-shows are common without a real scheduling system. Multi-day moves make manual coordination even harder.
- Deposits are hard to collect. Chasing deposits via Venmo, check, or cash is slow and unprofessional. Integrated payment collection means money lands in your account automatically.
What to Look for in a Moving Company CRM
These are the six capabilities that separate a real moving CRM from a generic contact manager.
Inventory-Based Estimating
Generates estimates from actual inventory — room by room — not flat guesses. Pricing auto-calculates based on items, labor, and distance.
Job Scheduling & Dispatch
Handles multi-day jobs, crew assignments, and real-time dispatch with a calendar view that shows all active jobs at a glance.
Integrated Payment Collection
Collects deposits when customers sign estimates and final payments on job completion — with Stripe or Square, not manual bank transfers.
Customer Communication
Two-way SMS and email built in. Customers reply, and those messages land in one organized thread per job.
Workflow Automation
Automatic booking confirmations, status updates, follow-ups, and reminders — manual touchpoints that can be automated should be.
Revenue & Lead Reporting
Clear reporting on lead sources, conversion rates, revenue per job, and crew performance for data-driven decisions.
Reelow checks every box. Built from the ground up for moving companies, not adapted from a generic CRM platform.
Every Feature Built for How Movers Operate
Not features borrowed from a general CRM. Features designed specifically around the moving industry workflow.
Inventory-Based Estimates
Build estimates room by room using preset inventory items. Pricing auto-calculates based on your labor rates, packing materials, and mileage. Customers receive a branded PDF they can sign electronically — with deposit collected on signing.
- Room presets with smart item categorization
- Auto-calculated travel and mileage costs
- Electronic signature + deposit on signing
- Flat rate and hourly pricing modes
Job Scheduling & Multi-Day Moves
Schedule single-day and multi-day moves with individual date configuration per day. The calendar view shows all active jobs so dispatchers can plan without conflicts.
- Multi-day job support with per-day config
- Crew assignment and dispatch board
- 2-day pickup window for long-distance
- Real-time job status updates
Payments — Stripe & Square
Collect deposits the moment a customer signs their estimate. Process final payments on-site or remotely. Track all outstanding balances and payment history in one place.
- Stripe and Square both supported
- Pass processing fees to customers (optional)
- Payment links for remote collection
- Full payment history per job
Two-Way SMS Communication
Text customers directly from Reelow using your company's number. Replies come back into the platform — not your personal cell. Set up automated booking confirmations.
- Two-way SMS with reply threads
- Automated booking confirmations
- Appointment and follow-up reminders
- VoIP.ms and Twilio integration
Lead Pipeline & CRM
Capture leads from web forms, phone calls, and partner sources. Move them through a visual pipeline from new lead to booked job — never lose a hot prospect again.
- Kanban-style lead pipeline
- Lead source tracking and reporting
- Automated follow-up sequences
- Facebook & Google Ads webhook integration
Automation & Workflows
Set up automated SMS and email workflows that fire when lead statuses change or jobs are booked. Reduce manual admin so your team can focus on the move.
- Status-based workflow triggers
- Outbound webhooks for Zapier/Make
- Automated job status transitions
- Audit logs for compliance
Features You Won't Find in Generic CRMs
These capabilities exist because they were designed specifically for moving companies — not retrofitted.
Automatic Mileage Calculation
Uses OpenStreetMap to auto-calculate distance between pickup and delivery, applying it directly to pricing.
Multi-Stop Routing
Supports complex moves with multiple pickup or delivery addresses, calculating total travel distance for accurate billing.
Crew & Truck Management
Assign specific crew members and trucks to each job. Track crew hours, break time, and billable time with pause/resume.
California Double Drive Time
Built-in support for BHGS-compliant California Double Drive Time billing — critical for movers operating in CA.
Moving Industry Billing Types
Supports hourly labor, flat-rate, packing materials, fuel surcharges, long-carry fees, stair fees, and custom line items.
MDB Integration
Bidirectional integration with Movers Dispatch Board for load sharing — post available jobs and accept inbound loads.
Turn Cold Leads Into Booked Moves — On Autopilot
Most leads don't book on first contact. Drip campaigns automatically follow up over days or weeks — so no lead goes cold while your team is focused on the job.
SMS & Email Sequences, Automatically Sent
Set up a sequence of texts and emails — Day 1, Day 3, Day 7 — and Reelow sends them at exactly the right time without anyone on your team lifting a finger.
Pauses When a Rep Is Already On It
If a sales rep has a follow-up scheduled with a lead, Reelow skips that drip step automatically — so customers never get a robotic message the same day a human reached out.
Timezone-Aware — Always Sends at the Right Hour
You set the send time (say, 9 AM). Reelow automatically sends at 9 AM in your customer's local timezone — not yours. No awkward 2 AM texts.
Fires Even When No One Is Logged In
The drip scheduler runs 24/7 in the background. Scheduled messages go out on time — whether it's a Tuesday morning or a Sunday night.
Example Drip Sequence
- Day 1 (SMS): Hi {name}, thanks for your interest! We'd love to give you a free quote. When's a good time to chat?
- Day 3 (Email): Subject: Your move is coming up — let's get you a quote. Still thinking about your upcoming move?
- Day 7 (SMS): Hey {name}! We still have openings for your move date. Want us to hold a spot for you?
- Day 14 (Email): Subject: Last chance — we're filling up fast. Moving dates in your area are booking quickly...
- Day 21 (SMS): Hi {name}, just checking in one last time. We'd love to earn your business!
Lead books → sequence stops automatically. Drip campaigns included in the Professional plan.
Simple, Transparent Pricing
Start your 30-day free trial. No setup fees. Cancel anytime.
Starter — $79.99/month
For growing moving companies ready to get organized
- Lead management & CRM pipeline
- Inventory-based estimate builder
- Electronic signatures
- Job scheduling & calendar
- Stripe & Square payments
- Basic SMS notifications
- Customer & invoice management
- PDF estimate & receipt generation
Professional — $199.99/month (Most Popular)
For established companies scaling operations
- Everything in Starter
- Unlimited staff accounts
- Two-way SMS communication
- Advanced automation workflows
- Crew & truck management
- MDB dispatch board integration
- Outbound webhooks (Zapier/Make)
- Priority support
Both plans include a 30-day free trial. Cancel anytime.
Frequently Asked Questions
Everything you need to know about choosing CRM software for your moving company.
What is the best CRM for moving companies?
Reelow CRM is built specifically for moving companies, unlike generic CRMs that require extensive customization. It includes inventory-based estimating, job scheduling, crew management, Stripe/Square payment collection, two-way SMS, and automated workflows — all out of the box. Moving companies that switch from generic tools typically save hours of admin work per week and close more jobs with faster, more professional estimates.
What does a CRM do for a moving company?
A moving company CRM manages the entire customer journey: capturing leads, sending professional estimates, scheduling jobs, dispatching crews, collecting deposits and final payments, and sending automated follow-ups. Reelow goes further by supporting inventory-based pricing, mileage calculations, multi-day jobs, and multi-stop routing — features specific to the moving industry.
How much does moving company CRM software cost?
Reelow CRM starts at $79.99/month for the Starter plan, which includes full lead management, estimates, job scheduling, and payment processing. The Professional plan at $199.99/month adds unlimited staff accounts, advanced automation, two-way SMS, and priority support. Both plans include a 30-day free trial.
Does Reelow work for small moving companies?
Yes. The Starter plan is designed for small and growing moving businesses. You get all the core tools — estimates, job scheduling, customer management, and payment collection — from day one. As your business grows, you can upgrade to unlock team features and advanced automation.
Can I collect deposits and payments through Reelow?
Yes. Reelow integrates with both Stripe and Square to collect deposits when customers sign estimates, and final payments when jobs are complete. You can pass credit card processing fees to customers, create payment links, and track all outstanding balances in one place.
Is there a free trial?
Yes — Reelow offers a full 30-day free trial. You get complete access to all features during the trial, including estimates, job scheduling, customer management, and payment collection. There are no limitations or locked features during the trial period.
Can Reelow replace my estimating spreadsheets?
Yes, and then some. Reelow's inventory-based estimating system lets you build estimates room-by-room, automatically calculating labor, packing materials, travel costs, and mileage. Estimates are professional, branded PDFs that customers can sign electronically. No more spreadsheet math or manually calculating pricing.
Does Reelow send automated SMS messages to customers?
Yes. The Professional plan includes two-way SMS so you can text customers directly from Reelow and receive replies in the same thread. You can set up automated messages for booking confirmations, appointment reminders, and follow-ups. The Starter plan supports basic one-way SMS notifications.
Ready to Run Your Moving Company Better?
Join moving companies using Reelow to win more jobs and cut admin time in half.
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