Reelow vs SmartMoving
Two moving-specific platforms, two very different pricing philosophies. Here's the side-by-side moving companies ask us for most.
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SmartMoving is one of the best-known platforms in the moving industry, aimed at established residential movers ready to scale. Reelow CRM covers the same core workflow — inventory-based estimates, scheduling, dispatch, payments, e-signatures, and SMS — with published flat pricing and self-serve setup. The biggest practical difference is how you buy: SmartMoving's official pricing page lists plans without dollar amounts (pricing is quote-gated, commonly reported in the $299–$399/month range), while Reelow publishes both of its plans — $79.99 and $199.99 per month — with a 30-day free trial and no sales call required.
Why Movers Choose Reelow Over SmartMoving
- Published pricing, no quote process. Reelow's two plans are public: $79.99 and $199.99/month flat. SmartMoving's pricing page lists plan tiers without dollar amounts — you have to book a demo to learn the cost.
- Month-to-month freedom. Reelow has no long-term contract at any price. Movers commonly report that SmartMoving's better rates are tied to longer commitments.
- All users included. Sales reps, dispatchers, movers, and crew leaders are all included in Reelow's flat price — growth never raises your software bill per head.
- Try it yourself, today. Reelow's 30-day free trial is self-serve — sign up and quote a real job in minutes instead of scheduling a sales demo.
Reelow vs SmartMoving
A side-by-side look at what matters to moving companies.
| Feature | Reelow | SmartMoving |
|---|---|---|
| Built specifically for moving companies | ✓ Yes | ✓ Yes |
| Inventory-based estimating & quoting | ✓ Yes | ✓ Yes |
| Job scheduling & calendar | ✓ Yes | ✓ Yes |
| Crew management & scheduling | ✓ Yes | ✓ Yes |
| Multi-user support with roles | ✓ Yes | ✓ Yes |
| Stripe & Square payments | ✓ Yes | Varies |
| Electronic signatures & deposits | ✓ Yes | Varies |
| SMS texting & customer communication (Pro) | ✓ Yes | Varies |
| Two-way SMS conversations (Pro) | ✓ Yes | Varies |
| Automated workflows & drip follow-ups (Pro) | ✓ Yes | Varies |
| Automated review requests (Pro) | ✓ Yes | Varies |
| Transparent flat monthly pricing | ✓ Yes | Varies |
| 30-day free trial | ✓ Yes | Varies |
| Self-serve setup, no required onboarding fee | ✓ Yes | Varies |
| Month-to-month, no long-term contract required | ✓ Yes | Varies |
Comparison reflects Reelow CRM's standard plans as of June 2026. SmartMoving features and pricing are based on publicly available information and customer-reported experiences as of June 2026, and may have changed. "Varies" indicates availability depends on plan, tier, or configuration — always verify current terms directly with SmartMoving. Reelow is not affiliated with or endorsed by SmartMoving. SmartMoving is a trademark of its respective owner, used here solely for identification purposes.
Frequently Asked Questions
What's the main difference between Reelow and SmartMoving?
Both are built specifically for moving companies and cover estimates, scheduling, dispatch, payments, and SMS. The practical differences are in buying and pricing: Reelow publishes flat plans at $79.99 and $199.99/month with a self-serve 30-day trial and no contracts, while SmartMoving's pricing is quote-gated (commonly reported in the $299–$399/month range) and typically starts with a sales demo.
Is SmartMoving more expensive than Reelow?
SmartMoving doesn't publish pricing on its site; third-party sources commonly report plans around $299–$399/month. Reelow's published plans are $79.99/month (Starter) and $199.99/month (Professional), flat, with all users included — for most small and mid-size movers that's a fraction of the commonly reported SmartMoving cost.
Which is better for a small moving company?
SmartMoving positions itself for established movers ready to scale, and its reported price point reflects that. Reelow is purpose-built to be affordable and self-serve for small and growing companies — you can be quoting jobs the same afternoon, and the Starter plan covers the whole core workflow at $79.99/month.
Can I switch from SmartMoving to Reelow?
Yes. Most companies set Reelow up in about 15 minutes — add your rates, inventory presets, and team, then run new leads through Reelow while you wind down your old system. The 30-day free trial gives you a full month to run both in parallel.
See why movers switch to Reelow
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